I am a Martech and Adtech realist blending vision and pragmatism to help brands gain business value from DMP / Programmatic / Cross-channel digital marketing/ Customer Engagement software. My experience spans customer engagement, direct response, and brand campaigns as both a consultant/strategist and client-side team leader.
Expertise: Digital Marketing Strategy, Brand strategy, Customer Insights, Marketing Automation, Attribution Modeling, Business Intelligence & Digital analytics, User Personas, SEO, SEM, Content Development, Paid Media Strategy, Social Media Marketing, Mobile Marketing, Loyalty Programs, Influencer Marketing.
Verticals: Automotive, Sports, Health and Wellness, Fina...