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Personal Information
Organization / Workplace
Singapore Singapore
Occupation
Head of Strategy Integration, Asia-Pacific at Ogilvy & Mather; Global Planning Lead, Pond's (Unilever)
Industry
Advertising / Marketing / PR
About
Award-winning brand strategist, change catalyst and Campaign's Asia-Pacific Planner of the Year 2014. French-born, London-trained, Asia-wise, I love helping brands play smart for sustainable growth, Always curious about the world, people and changing times, Always learning, And always up for ambitious journeys. No bullshit. No Kool-Aid. Specialties: Brand transformation. Experience across integrated comms planning and creative development, advertising, shared value planning, social engagement, brand development, portfolio planning, innovation, sustainability and purpose-driven branding, design and market research. http://www.campaignbriefasia.com/2015/04/2015-effie-effectiveness-index...
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