This document discusses DECA, an organization that supports career and technical student organizations. It provides an overview of DECA, noting that it has over 200,000 members worldwide and awards over $300,000 in scholarships annually. It also discusses how DECA aligns with career clusters and programs of study, using examples to show how its competitive events map to marketing, business management, finance, and hospitality career pathways from 9th grade through postsecondary education. The document also outlines DECA's focus on student achievement, rigorous and relevant experiential learning opportunities, and professional development for advisors.
3. Increasing Student Success Presenters: Michelle Walker, Ph.D. Director of Education Shane Thomas Director of Competitive Events
4. Session Topics DECA Overview Supports Student Achievement Aligns with Program of Study
5. DECA Overview 200,000 members in United States, Canada, Germany, Mexico, Korea, Puerto Rico, Guam High School and Collegiate Divisions More than $300,000 in scholarships awarded
6. DECA Member Profile Serves students grades 9-12 Serves students in postsecondary College and career preparation Marketing Finance Hospitality and Tourism Business Management and Administration Co-curricular
7. Business Career Oriented 16.8% 5.1% Undecided/Other 0.6% 1.2% Travel/Tourism 0.8% 9.3% Sales/Marketing 0.4% 2.2% Hotel/Resort Management 2.4% 4.9% Fashion Merchandising 3.7% 20.0% Business Owner/Entrepreneur 1.4% 12.6% Business (International) 6.3% 21.8% Business Administration 0.7% 11.3% Advertising/Public Relations 2.9% 10.1% Accounting/Finance National DECA Future Major/Career Path
9. Student Achievement Support Small learning communities Experiential learning activities Rigor and relevance Diverse activities Strong business partnerships Advisor professional development
10. DECA’s Comprehensive Learning Program Aligned with clusters and pathways Enhances teaching and learning Competitive Events Learning Program Conferences Online Activities Resources School-based Enterprises
11. Competitive Events Framework Align competitive events with appropriate courses Target competitive events to the students experiences Build on the students previous classroom experiences Closely align with end of course and end of program assessments
13. Programs of Study and DECA Marketing Cluster Example 9th Grade | Introduction to Business and Marketing Course Principles of Marketing Event 10 th Grade | Marketing 1 Course Buying and Merchandising Team Decision Making Event 11 th Grade | Advanced Marketing Course Marketing Management Series Event 12 th Grade | Marketing Communications Course Advertising Campaign Event Postsecondary | Professional Sales Major Sales Management Event (Collegiate DECA) Integrated Marketing Communications Academy (Collegiate DECA)
14. Programs of Study and DECA Business Management and Administration Cluster Example 9th Grade | Introduction to Business and Marketing Course Principles of Business Management and Administration Event 10 th Grade | Business Law Course Business Law and Ethics Team Decision Making Event 11 th Grade | Business Management Course Business Services Operations Research Event 12 th Grade | Entrepreneurship Course Entrepreneurship Written Event Postsecondary | Human Resources Management Major Human Resource Management Event (Collegiate DECA) Business, Management & Administration Academy (Collegiate DECA) Entrepreneurship Challenge (Collegiate DECA)
15. Programs of Study and DECA Finance Cluster Example 9th Grade | Introduction to Business and Marketing Course Principles of Finance Event 10 th Grade | Introduction to Finance Course Financial Services Team Decision Making Event 11 th Grade | Accounting 1 Course Accounting Applications Series Event 12 th Grade | Accounting 2 Course Finance Operations Research Event Postsecondary | Business Finance Major Financial Statement Analysis Event (Collegiate DECA) Financial Services Event (Collegiate DECA)
16. Programs of Study and DECA Hospitality and Tourism Cluster Example 9th Grade | Introduction to Business and Marketing Course Principles of Hospitality and Tourism Event 10 th Grade | Introduction to Hospitality Course Hospitality Services Team Decision Making Event 11 th Grade | Lodging Management Course Hotel and Lodging Management Series Event 12 th Grade | Travel and Tourism Course Hospitality and Tourism Operations Research Event Postsecondary | Travel and Tourism Major Travel and Tourism Event (Collegiate DECA) Hospitality, Travel & Tourism Academy (Collegiate DECA)
17. Technical Skills Assessments Competitive event exams are linked to national curriculum standards Exam items and performance indicators DECA Analysis Transcript
19. Professional Development Advisor Professional Development Plan Train-the-Trainer Certification Chapter Advisor Summer Institutes Training Components Developing performance objectives Integrating activities into instruction Developing strategies for implementing Performance Indicators into the program of study
20. DECA Supports Programs of Study Spans secondary and postsecondary Strong partnerships Accountability and Evaluation System Professional Development
21. For additional information contact: Michelle Walker at michelle_walker@deca.org Shane Thomas at shane_thomas@deca.org