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Munich Area, Germany Germany

Reputation manager and corporate communications strategist

My background is in public affairs and communications. But that doesn’t really describe who I am or what I do. I believe passionately in the old adage that ‘people do business with people they trust, and people trust people they know’. And it’s this that has shaped my communications style. Reputation built over time through good company and product communications can steer and shape a business, driving its growth and success. A bad reputation can break one in minutes. And so I work with leadership teams to create communications strategies that build reputation, develop trust and help grow the business. In the past few years, I’ve worked on the usual array of projects, from consumer...