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Personal Information
Organization / Workplace
Istanbul, Turkey Turkey
Occupation
Marketing & Advertising Consultant | Digital Marketing Consultant
Industry
Advertising / Marketing / PR
About
Being in the marketing & advertising industry for more than 15 years, Cem Argun explored many different aspects of the business. He started an early career at multinational ad agencies like BBDO & Y&R. Later on joining Wunderman Istanbul, he acquired a solid direct marketing & CRM know-how and consolidated that experience into than newly emerging permission based digital projects. Leading the Ford account team he initiated uniquely creative, yet confidently accountable projects like "zagallo.com" advergame to promote Ford Ka, as early as 1999. Enjoying direct marketing & CRM, he accepted a new assignment from Dogus Media Group: to start from scratch the subscription & consumer marketing ...
Contact Details

Presentations(3)Ìý

Loyalty Redefined: a novel approach from youth marketing perspective
Loyalty Redefined: a novel approach from youth marketing perspectiveLoyalty Redefined: a novel approach from youth marketing perspective
Loyalty Redefined: a novel approach from youth marketing perspective
Ìý
KontörlüInternet.ki Sunum 2003
KontörlüInternet.ki Sunum 2003KontörlüInternet.ki Sunum 2003
KontörlüInternet.ki Sunum 2003
Ìý
In Search of Ad Agency 2.0
In Search of Ad Agency 2.0In Search of Ad Agency 2.0
In Search of Ad Agency 2.0
Ìý

Documents(1)Ìý

The forrester wave_enterp_2012
The forrester wave_enterp_2012The forrester wave_enterp_2012
The forrester wave_enterp_2012
Ìý