Personal Information
Organization / Workplace
Milan Area, Italy Italy
Occupation
Marketing Director at Local Motors
Industry
Automotive
Website
About
I have been working in public and private industries since more than 18 years responsible for business development, new mobility, sales and marketing. I worked at local level as internationally, managing company's operations and deploying new mobility services business cases.
Car Sharing, new mobility and electric vehicles have been key drivers of my experience having designed, planned and run operations and product launch in different business cases.
Author of the Book "Car Sharing. The moving business. How sharing economy is shaping our mobility", published by Edizioni Ambiente on July 2014
Specialties: sales, marketing and communication, sustainable policies, business development...
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carlo iacovini
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