Chad Dotzenrod has worked in the Microsoft technology stack for the last 14 years with heavy emphasis on business intelligence and database administration. During this time Chad has worked in various verticals including marketing, financial services, and technology consulting. Today, Chad serves as Principal Consultant at SWC Technology Partners and is working with the Business Intelligence practice. Chad is currently leading serveral new "Go To Market" efforts related to the SQL Server Technology Stack including Analysis Services, Integration Services, Performance Point Server, and SQL Performance Management & Monitoring.