Xcited Project Description & Publishing Plan
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The document outlines a multimedia project titled 'Xcited,' revolving around the life of Chrislan Treasure, who transitions from poverty to fame and faces the challenges fame brings, especially regarding love and personal identity. It includes a book, movie, soundtrack, music video, reality TV show, and talk show, targeting youth in various countries including the USA, France, and African nations. The project plans various launch dates in 2016 and 2017, emphasizing its relatable narrative and diverse content.
Xcited Project Description & Publishing Plan
- 1. ? Elite Entertainment KB Framtidsvagen ?12, ?35257 ?Vaxjo, ?Kronoberg ?Sweden, 242 ?NTB ?Street, ?New ?York, ?USA ? Agenda PHONE ? FAX ? WEB ? +46729730371/+16263103259 ? 042438432 ? www.eliteentertainment.se ? ? ? ? ? ? Love, Career & Fame Logline of the project: An unpredictable journey - an unforgettable love story. Xcited is the story of a young man who truly experienced rags to riches. Separated from his mother as a child he grew up alone and armed only with his talent he was transported from Africa to New York City where fame and glittering fortune beckoned. His future seemed assured and his star was on the ascendant with the famous Man Records behind him. But Chrislan Treasure was to discover that fame was not all that he needed. A chance meeting with a girl would set in motion a series of events that would lead to an unexpected conclusion. As the story moves to Paris the first signs that Chrislan’s world might not let him be the man he needs to be. Reunited with his mother he makes a decision. Can love really conquer all? This story will offer you surprising answers. Project Description: The unique and moving story told on excited, plus it’s torching and exciting characters compelled us to adapt this project in to the following models: ? Xcited the book (a fiction/Romance novel written by Chrislan Maneng’s) ? Xcited the Movie (a feature length film, screenplay by Carl Daniels & Chrislan Maneng’s) ? Xcited the sound track (a song by Mans Records, composed & performed by Chrislan Maneng’s) ? Xcited the music video (a clip produced by Mans Records, directed by Gordon Cowie, performed by Chrislan) ? Xcited the Animation movie (a short animation movie produced by Dynamic art vision) ? Xcited the Reality TV show (a dating show on the quest of finding a partner/wife for chrislan) ? Xcited the talk show (a TV/web talk show that will constantly debrief moments/aspects of our project) Target group and market description: This is an untold but very relatable story that will certainly strike and grasp the attention of a good number of youths as they would surely relate to characters and events recorded in our different contents. The targeted markets of these projects are locations/countries that became home to our main character, these countries are: North America, France, Denmark, UK, Sweden, Nigeria, Cameroon, Ghana and South Africa. ? Time ?Frame: ? ? ?? Xcited ?the ?book ?(Launch ?date ?November ?2016) ? ?? Xcited ?the ?Sound ?Track ?+ ?Music ?Video+ ?Short ?Animation ?Movie ?(Launch ?date ?November ?2016) ? ?? Xcited ?the ?talk ?show ?(Launch ?December ?2016) ? ?? Xcited ?the ?Movie ?(Launch ?by ?December ?2017) ? ?? Xcited ?the ?Reality ?TV ?Show ?(Launch ?date ?June ?2018) ?
- 2. ? 2 ? ? ? Agenda PHONE ? FAX ? WEB ? +46729730371/+16263103259 ? 042438432 ? www.eliteentertainment.se ? ? ? Distribution Plan Kickoff projects 2016: (Xcited sound track, Xcited Music video, Xcited the Book, Xcited Talk show) A. Xcited the Sound track (description, goals & deliverables) B. Xcited the Music video (description, goals & deliverables) C. Xcited the Book (description, goals & deliverables) D. Xcited the Talk Show (description, goals, & deliverables)
- 3. ? 3 ? ? ? Agenda PHONE ? FAX ? WEB ? +46729730371/+16263103259 ? 042438432 ? www.eliteentertainment.se ? ? ? Advertising/Promotion plan Sales/Marketing plan ? ?
- 4. ? 4 ? ? ? Agenda PHONE ? FAX ? WEB ? +46729730371/+16263103259 ? 042438432 ? www.eliteentertainment.se ? ? ? Annex ?01: ?Business ?Plan ? ? ? ? Project ?Type: ?Publishing ?Plan ? ? Lead ?performer: ?Chrislan ?Treasure ? Facilitator: ? ?Mans ?Records ? ? Time ?Frame: ?July ?– ?December ?2017 ? ? Assigned ?Agent: ?Annie ?K ? Type ?of ?Release: ?Single ? ? ? Project ?Title: ?Excited ? Genre: ? ?Soul, ?RnB, ?Afro-?‐pop ? ? ? ? Project ?REF ? Project ?Name: ? MA ?BABY ?OH ? C. ?Branch: ?SE ? ? ? ? Summary ?statement: ? ?The ?story ?of ?a ?newly ?signed ?pop-?‐star ?whom ?after ?signing ?a ?record ?deal ?with ?a ?major ?record ?label ?realize ? ? Becoming ?a ?star ?comes ?with ?a ?lot ?of ?constraint, ?after ?facing ?the ?reality; ?he ?is ?subjected ?to ?a ?choice ?that ?he ?isn’t ?ready ?to ?make; ? Fame ?or ?love? ?Here ?is ?his ?battle… ? ? ? ? Description ?of ?the ?Project: ? ? Market ?Description: ? ?USA, ?France, ?Ghana, ?Cameroon, ?Nigeria ? Ready ?for ?distribution ?before ?February ?2017 ? Sweden, ?Denmark, ?UK, ?Japan ? ? Publishing/distribution ?Plan: ?world ?wide ?digital ?distribution, ?Networks ?distribution, ?ring-?‐tunes, ?Radio ?airplays, ?DJ’s ?Mix-?‐tapes ? ? Music ?video ?production ?& ?distribution. ? ? Marketing ?Plan: ?VEVO ?channel, ?Social ?media ?optimization, ?1 ?month ?digital ?campaigns, ?Radio ?tours, ?Talk ?shows, ?merchandises ? ? Online/offline ?interviews, ?Music ?videos ?placements. ? ? ? ? Finances ?Required: ? Current ?Finances: ? Financial ?Projection: ? ? ? ? ? ? ? ? ? ? ? ? I. ?MAKING ?THE ?SINGLE/ALBUM ? ? Record Release checklist o PRE-RECORDING and PLANNING STEPS (1) 1. Decision on project type: a singe, an EP, or an album series? 2. Choice of songs 3. Recording at a partner studio? 4. Artist Rehearse 5. Fine tune gear and instruments ? o RECORDING STEPS (2) 1. Making mixes, listen, feedback, and repeat 2. Making final mixes ? o MASTERING and POST- PRODUCTION STEPS (3) 1. Mastering the track 2. Mastered track formats for TV, Radio, Online and performances. 3. Mastered sound recording 4. Master performance track ?
- 5. ? 5 ? ? ? Agenda PHONE ? FAX ? WEB ? +46729730371/+16263103259 ? 042438432 ? www.eliteentertainment.se ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? II. PREPARING FOR THE ALBUM RELEASE ? ? ? ? ? ? ? ? ? o LEGAL STEPS (4) 1. Submission contract with partner recording studio 2. Representation & submission Contracts with Artist 3. License song 4. Clear the legal status of all the artwork 5. Clear the legal status of all the text 6. Get permission for guest musicians (if needed) ? o REPLICATION and DIGITAL DISTRIBUTION STEPS (6) 1. All products completed (track all versions, music video, behind the scene etc.) a. Determination on how many shops we will like to launch the song and make costs. b. Getting artwork design templates (cover, press materials, posters, etc.) and make cost. c. Determine formats required for video art and text,- technical specification etc. 2. Complete all submission (digital, Networks, DJ, ring- tunes, online video syndication, Radio, Clubs, Mix-tapes, bloggers, Vloggers, parody makers, reviews channels, fans clubs, groups) 3. Setting up a digital Download Cards 4. Arrange for video placement in TV Networks & Shows ? o ARTWORK and DESIGN (5) 1. Choice a name for the single 2. Produce music video 3. Getting a UPC barcode 4. Working on the artwork (graphical & digital) a. Send/Mail the mastered record/album along with artwork to networks, Radio, bloggers, vloggers, DJ’s distribution agent. b. Proof artwork c. Sign & publish copyright release and grant approval ? o Plan your CD release show, listening part y, and/or tour dates (8) 1. Getting the single merc-handise and promotional materials - Album-related T-shirts and merchandise - Promotional materials: posters, postcards, stickers, flyers o Plan and prepare the publicity campaign 1. Plan PR campaign 2. Setting up Google Alerts with the new single name and song titles 3. Updating artist’ “Music Resume” documents (Part I) 4. Syndicate press releases, blog mentions, reviews, YouTube covers, parodies, interviews, magazine covers, etc. 4. Prepare PR documents such as press releases 5. Compile targeted PR lists to use for marketing ? o Start your marketing campaign (Part I: network created by artist) 1. Work with street team and fans 2. Update website & social pages (Part I) 3. Update web presence (Part I) 4. Create mailing list ? ? o The Release (7) A. Picking up a release date B. Launch of online sales 1. Continue the advertising campaign o Prepare audio for promotional purposes 1. Accelerate the advertising campaign on the web 2. Getting on promotion tour 3. Building fan-base by distributing free gifts ?
- 6. ? 6 ? ? ? Agenda PHONE ? FAX ? WEB ? +46729730371/+16263103259 ? 042438432 ? www.eliteentertainment.se ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? III. ?THE ?RELEASE ?and ?POST-?‐RELEASE ? A. Submit CD for online sales B. Search and go for gigs C. Plan a local Tour D. Search for brands to represent and endorse E. Get involved in humanitarian activities F. Track your online sales and Royalties G. Create controversy H. Legal (Part II) I. Update your website and web presence (Part II) ? ? ? Statement: ? ? Observation ? ? Project ?Name: ? ? Time ?Frame? ? ? ? ? ? Project ?tune ?around: ? Resource ?Persons: ? ? ? ? Publishing/distribution: ? ? Marketing ?accomplished: ? ? ? ? Finances ?used: ? ? Current ?Finances: ? ? Financial ?Projection: ? ? ? ? ? ? ? o Start marketing campaign (Part II: Involving the outside world) 1. Setting up a tracking system 2. Send out track, catching videos to answer fan’ questions, google hangout with fans, and press releases. 3. Put up posters and flyers 4. Follow up and alimentation of fan-base 5. Boost views on YouTube and likes on Facebook/twitter 6. Promote music links (ITunes, Sportify, Google play) 7. Update your “Music Resume” documents (Part II) 8. Get talked about on relevant websites, blogs, magazines etc. ?
- 7. ? 7 ? ? ? Agenda PHONE ? FAX ? WEB ? +46729730371/+16263103259 ? 042438432 ? www.eliteentertainment.se ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? Incomes generation/Sources of incomes INCOME ?FROM ?SOUND ?TRACK ? ? INCOME ?FROM ?MUSIC ?VIDEO ? ?
- 8. ? 8 ? ? ? Agenda PHONE ? FAX ? WEB ? +46729730371/+16263103259 ? 042438432 ? www.eliteentertainment.se ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? INCOME ?FROM ?THE ?BOOK ? INCOME ?FROM ?TALK ?SHOW ?