1. Part of 5 Member Brand Management Team that handles Brand Communication, Media, Activation and Visual Merchandise for the Vadilal Ice Creams & its Sub brands.
2. Assist the Brand Manager in conceptualizing and planning for the product packaging.
3. In Charge of more than 200+ Ice Cream Parlours revamp & converting to Vadilal Scoop Shop/ Hang Outs across India. Completed revamp at more than 45 parlours in 15 cities in 5 months.
4. In Charge of Campaign planning, Design & execution of In Shop Branding, Visual merchandise & parlour experience ensuring timely delivery within budgets & deadlines.
5. Organizing & Managing Events, BTL activities for customer engagement.
6. Cross Promotional ...
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