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As Researcher & Analyst I study trends in Buying Behaviour.
I founded Quotus Research in 2011. We advice organizations in Food and Retail to adapt to changing consumer and shopping behavior. We point out shopping behavior trends for foodcategories.
I help (trade)marketeers and category managers to find new marketing strategies based on consumer and shopper insights.
Our Research Activities are:
- Quantitative Research (Online)
- Qualitative Research (Offline, like on the store floor, individual interviews or in focusgroups)
- Trend Research (Trends in buying behavior in a certain category)
- Shopalongs with video camera
- Customer Journeys
- Point of ...