As a digital strategist at the PwC Experience Center, I specialize in content strategy. I'm responsible for creating robust strategies that put the right content in front of the right customer at the right time. As a ten year information and content strategy professional I've been responsible for the formulation and implementation of content strategies for clients in a number of industries including home goods, health care and tech.I lead the creation, delivery and governance of content at each stage of a project, making sure that the messaging, structure, and organization meet the information-seeking needs of the audience and the business goals of our clients.
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