A prominent marketing professional and thought leader with over two decades of marketing and senior-level experience in Zambia and South Africa.
Strengths include solid business acumen, insight into consumer behaviour, specialisation in digital marketing strategies in emerging markets, two decades of B2B experience garnered mostly in Financial institutions, an excellent academic record and strong leadership skills.
Proven track record of thinking both strategically and tactically thus adding to companies’ bottom lines. Having moved between dramatically different industries (including the highly regulated Financial Services sector), has a proven ability to adapt marketing fundamentals t.