Integration of Brand and Business. Strategy, formulation and planning, Competitive analysis, Market entry strategies, Emerging market strategies (India, Eastern Europe, Africa) Corporate strategy, Brand positioning, Innovation/NPD, Brand strategy, Brand identity, Brand architecture, Consumer Packaging, Consumer trends.
Start-up Mentor - Advocating the importance of building brand-led Tech companies.
Google Campus, London Tech Community
Occasional speaker - Have recently spoken at Brand conferences in Sweden, Denmark, Finland.
An Associate lecturer at Hult Ashridge Business School on all things Brand to Executive MBAs
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