Personal Information
Organization / Workplace
Barcelona Area, Spain Spain
Occupation
Partner & Sales and Marketing Director (CMO) at Boolino
Industry
Advertising / Marketing / PR
About
International Business Development: Sales & Marketing Director (Fluent English-Spanish native speaker)
+ 13 YEARS IN STRATEGIC AND OPERATIONAL MARKETING POSITIONS WITH GLOBAL AND REGIONAL RESPONSIBILITIES IN AGENCIES AND E-COMMERCE COMPANIES.
Areas of expertise:
1. Sales & Marketing
• Global Sales & Marketing direction for the 4 LoB: B2B & B2C
• Strategic marketing and global implementation.
• Definition, Management and Execution of marketing plans (online & offline).
• Consulting for Key Accounts. Transition into a digital promotional model.
• Marketing & Sales for a multi-device platform (web, Mobile)
• Data and market analysis and customer segmentation (Persona Methodology)
• Deve...
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