Personal Information
Organization / Workplace
Antwerp Area, Belgium, Vlaams-Brabant Belgium
Occupation
CEO at UBA
Industry
Advertising / Marketing / PR
Website
http://www.thehouseofbrands.be
About
Masters degree in Applied Economics from the Catholic University of Leuven (KUL). Postgraduate training courses at the London Business School, INSEAD and at the Vlerick Management School.
I began my career in 1980 as an assistant at the Catholic University of Leuven (KUL), and as lecturer at the Kortrijk campus (KULAK).
In 1982 I participated in the launch of Dolmen Computer Applications for the Colruyt Group and became Sales Manager for the computer shops.
In 1987 I started at Apple Computer, where I became Marketing Director for the Benelux.
In 1996 I started at Mobistar. With my team I launched the Mobistar brand. I coordinated all aspects of the internal and external communication ...
Contact Details
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uba jaarverslag 2011
strategic brand guide
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