A health insurance plan called BlueValue Direct from Blue Cross & Blue Shield of Rhode Island costs about $96 per month, which is comparable to a monthly smartphone payment of around $107. The document encourages the reader to call or apply online to learn more about how affordable health insurance through BlueValue Direct can provide quality coverage without drastically changing one's lifestyle or budget.
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1. SMARTPHONE:
about $107/mo
HEALTH PLAN:
about
$96
/mo
FOR REAL?
For real. Quality health insurance may
change your life, but it doesn’t have to
change your lifestyle.
Call 351-BLUE to learn about BlueValue Direct,
a health plan that starts at about $3 a day.
Or apply at BCBSRI.com/BlueValue
Follow us @BCBSRI
Blue Cross & Blue Shield of Rhode Island is an independent licensee of the Blue Cross and Blue Shield Association.
Phone 5.185x5_FA.indd 1
5/1/12 11:06 AM