Personal Information
Organization / Workplace
Chicago, IL United States
Occupation
CMO at Large
Industry
Advertising / Marketing / PR
Website
About
Dana Todd has driven value for hundreds of companies since 1996, helping them find wisdom and success in integrated marketing. Dana has had an illustrious career in online marketing and search marketing, first leading interactive agency SiteLab; founding SEMPO and its training arm SEMPO Institute; and launching a startup called Newsforce that redefined digital advertorial and sponsored content. Most recently, she was SVP global sales and marketing for Performics, a Publicis agency, and CMO for Aftermath and SRVR LLC. Dana is a favorite speaker at industry conferences, and an opinion leader in national and industry news
Contact Details
Tags
pr
digital marketing
search engine marketing
public relations
relations
seo
search engine optimization
internet marketing
public
social
media
journalism
search marketing
news
branded content
branding
strategy
blogs
blogging
advertorial
ad:
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communications
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experience
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mashup
ads
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newspaper
measurement
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performance
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unit
layout
page
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research
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journalist
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network
magazines
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2.0
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display advertising
programmatic media buying
display media strategy
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ecommerce
social shopping
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merchandising
syndication and feeds
google
data management
retail trade
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communication strategy
wearables
internet of things
connected cars
content strategies
storytelling
optimizing press releases
seo pr
ppc
keyword discovery
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crisis management
news search
optimize press releases
article marketing
sponsored content
search reputation
search industry
google ads
sempo
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market research
emetrics
keyword marketing
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