I build marketing strategies that deliver quantifiable ROI, founded in research, analytics, and relevant content.
I've spent the last 10+ years experience in cross-discipline, integrated B2B marketing. That experience includes digital, communications, customer segmentation, direct marketing, sales partnerships, sponsorships, thought leadership, public relations, paid/earned/owned across traditional and new media channels.
I'm active in the marketing / media / digital community through Penn Digital, the Wharton Future of Advertising and UJA Federation of New York's Young Entertainment, Media and Communications Committee.
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