I love what I do. As simple as that!
An experienced leader with demonstrated accomplishments in strategic marketing, brand management and team building based on work for recognized consumer brands and leading B2B organizations. Financially savvy. International recognition.
Over 17 years experience including work in: marketing research and analysis; targeting and segmentation; buying cycles; strategy and positioning; business development; B2B sales strategies and value propositions; relationship marketing; global advetrtising launches regionally; pricing, packaging, merchandising and promotions; brand essence, brand architecture and corporate identity; new products, product reformulation...
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