At London Strategy Unit I'm helping to build a home for gifted oddballs.
Oddballs help big companies stay innovative (and in business).
Before LSU, I鈥檝e done a huge range of things 鈥� both 鈥榙ownstream鈥� and 鈥榰pstream鈥�: I鈥檝e written TV ads for the Guardian and Observer, come up with big digital ideas for the FA, and crafted new brand strategies for forward-thinking companies like ASOS.
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