This document discusses social media and provides tips for using it effectively. It begins with several quotes about social media and its role in interaction and communication. It then asks why users should care about social media and lists several popular social media platforms. The document goes on to provide advice on how to use social media successfully, such as being visual, exploring platforms, knowing your audience, being personal, sharing interesting content, and following data and engagement. It emphasizes the importance of mobile and second screens for the future of social media.
4. Passion is the gasoline of social media. Jay Baer
Distracted from distraction by distraction
T.S. Eliot
You are what you share. Charles Leadbeater
We dont have a choice on whether we do social media,
the question is how well we do it.
Erik Qualman
Our head of social media is the customer.
McDonalds
Stop Marketing. Start engaging. Scott Stratten
Social media isn't something that you "do", instead you
have to "be" social.
Peter Thomson
5. Passion is the gasoline of social media. Jay Baer
interaction
Distracted from distraction by distraction
T.S. Eliot
You are what you share. Charles Leadbeater
&
communication
We dont have a choice on whether we do social media,
the question is how well we do it.
Erik Qualman
Our head of social media is the customer.
McDonalds
Stop Marketing. Start engaging. Scott Stratten
Social media isn't something that you "do", instead you
have to "be" social.
Peter Thomson