SUMMARY OF QUALIFICATIONS
Expert in combining purpose-based brand strategy with innovation to transform brands into platforms for growth. Over 13 years experience in advertising agency account planning, market research and new product innovation. Accustomed to leading cross-disciplinary entrepreneurial teams covering traditional and digital media. Global and local experience on tier one companies from virtually every category, with extensive experience on Financial Institutions, Retail, Beverage and Beverage Alcohol.
Core Competencies: Brand Strategy, Innovation, Brainstorm Facilitation, Presentation and Writing skills
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