Caring
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The document discusses updated characteristics of charity based on 5 C's: Caring is Capitalism as entrepreneurs apply business logic to solve third world problems; Caring is Cool as part of personal brand building for Generation Generosity; Caring is Concrete by making donations easy to understand such as TOMS' One for One model; Caring is Connected as a natural part of online sharing culture; and Caring is Carefree as small acts can make a big difference.
Caring
- 1. The 5 C’s of Charity 2.0 Current characteristics of caring
- 2. Caring is Capitalism Entrepreneurs applying business logic to third world problems
- 3. Caring is Cool Part of personal brand building in Generation Generosity
- 4. Caring is Concrete For every pair you purchase, TOMS will give a pair of shoes to a child in need. One for One. It must be easy to understand and act upon
- 5. Caring is Connected An natural part of the online culture of sharing
- 6. Caring is Carefree Small acts can make a big difference