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The Social Media Impact - How does it effect your business?

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Rick Polson has experience in marketing and public relations for various companies. The document discusses how consistency is important for businesses on social media. It recommends completing all sections of social media pages like Facebook and scheduling posts for the week in advance. Posting information at consistent times allows followers to expect updates and builds relationships as people regularly check social media sites at certain times. Maintaining a consistent presence of a few minutes per day on different social media sites engages followers and allows time to interact with them.

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The Social Media Impact – How does it effect your business? drmurray.empowernetwork.com /blog/the-social-media-impact-how-does-it-ef f ect-your-business Rick Polson was an Account Executive at several broadcast facilities in Ann Arbor, Michigan; Boston, Massachusetts; and Tampa Bay, Florida – selling, writing, and producing ads for numerous industries.He also was an on- air participant in some locations. Rick as a Public Relations Manager for an international computer product manufacturer and distributor, he was deeply involved in branding global product lines. He also have advertising agency experience, involved with all aspects of client relations and placement of marketing programs. "Imagine your company has a Facebook page. Consist ency st art s wit h f inishing t he page. Many times, I have found a company’s page barely started. Make sure you have the 20 to 60 minutes to complete all the portions of the page. Include the basic company pictures, videos and a direct way for them to get in touch with you (a website and/or email address with a phone number). The content can always change or improve, but do not leave it blank. Do not look bad during your first day on Facebook.Imagine your company is open 8 am to 8 pm Monday thru Friday and Saturday 8 am until Noon. Consider spending 30 minut es on Sunday (or very early Monday morning) to script the upcoming week’s messages. Find a few news articles you can use as reference materials and jot down some topics about your company. List the day or days for using the information and what time of day to use it. Save these notes for future reference because you can use the same information at different times on different days during the same week." Chapter 17 Social Media. By programing your ef f ort s into a pattern of searching and posting the information, your success will come from the consistency of your information quality and timeliness.By scheduling the times you post the information during your work week, your followers will expect to see information from you at the same times they check their social media sites. People are creat ures of habit . Most people will check the same sites at about the same time of day, especially outside of their working hours. If your there consistently when they are looking, you will build a relationship. Since it takes just a f ew minut es t o copy and past e your post to the different sites you choose, you will have the rest of the 30 or so minutes you have set aside for your social media to answer e- mails, comments on posts and other matters involved in being "Social". Again the consistency wins the followers. 0 Like

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The Social Media Impact - How does it effect your business?

  • 1. The Social Media Impact – How does it effect your business? drmurray.empowernetwork.com /blog/the-social-media-impact-how-does-it-ef f ect-your-business Rick Polson was an Account Executive at several broadcast facilities in Ann Arbor, Michigan; Boston, Massachusetts; and Tampa Bay, Florida – selling, writing, and producing ads for numerous industries.He also was an on- air participant in some locations. Rick as a Public Relations Manager for an international computer product manufacturer and distributor, he was deeply involved in branding global product lines. He also have advertising agency experience, involved with all aspects of client relations and placement of marketing programs. "Imagine your company has a Facebook page. Consist ency st art s wit h f inishing t he page. Many times, I have found a company’s page barely started. Make sure you have the 20 to 60 minutes to complete all the portions of the page. Include the basic company pictures, videos and a direct way for them to get in touch with you (a website and/or email address with a phone number). The content can always change or improve, but do not leave it blank. Do not look bad during your first day on Facebook.Imagine your company is open 8 am to 8 pm Monday thru Friday and Saturday 8 am until Noon. Consider spending 30 minut es on Sunday (or very early Monday morning) to script the upcoming week’s messages. Find a few news articles you can use as reference materials and jot down some topics about your company. List the day or days for using the information and what time of day to use it. Save these notes for future reference because you can use the same information at different times on different days during the same week." Chapter 17 Social Media. By programing your ef f ort s into a pattern of searching and posting the information, your success will come from the consistency of your information quality and timeliness.By scheduling the times you post the information during your work week, your followers will expect to see information from you at the same times they check their social media sites. People are creat ures of habit . Most people will check the same sites at about the same time of day, especially outside of their working hours. If your there consistently when they are looking, you will build a relationship. Since it takes just a f ew minut es t o copy and past e your post to the different sites you choose, you will have the rest of the 30 or so minutes you have set aside for your social media to answer e- mails, comments on posts and other matters involved in being "Social". Again the consistency wins the followers. 0 Like