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Greater Los Angeles Area United States
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Managing Director + Research Fellow at University of Southern California
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Erin Reilly is Managing Director & Research Fellow for Annenberg Innovation Lab at USC's Annenberg School for Communications & Journalism and Executive Director of Blackstone LaunchPad USC. In her role, she oversees all aspects of lab programming, product design and mentoring students in developing applications and business ideas using digital media and how it impacts society. Her research focuses on new media literacies, transmedia play and learning, social entrepreneurialism, audience engagement and the future of media and entertainment.
Erin鈥檚 most recent research is on Leveraging Engagement. Currently, she leads multiple teams who conduct engagement research in the areas of unscri.
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