Personal Information
Organization / Workplace
Toronto, Canada Area, Ontario Canada
Occupation
Digital & Social Media at Allstate | Marketing, Communications and Digital Transformation Strategy
Industry
Advertising / Marketing / PR
Website
About
I am a digital marketing strategist with over twelve years of experience in digital, social, integrated marketing and communications. My focus is on helping brands build advocacy, community and a strong brand narrative through creative, insights-based strategies - using sound metrics to evaluate impact.
Propelled by curiousity and a strong sense of determination, I have led the development of strategies for a range of industries and companies, including Intuit, Home Hardware, Monster, Tim Hortons and Kraft, leading cross-functional teams and collaborating with agencies such as Publicis, Proximity and Edelman. My depth of immersion in digital and social media, combined with an understandi...
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Tags
planning
branding
marketing
template
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