Emily Keenan: Logo Design

Aug 12, 20141 like835 views

This document appears to be a portfolio or resume for Emily Keenan showcasing logo design work from 2009-2014. It includes logos created for a fictional otter-based country, a museum exhibition on dogs in wartime, and a yoga studio in Chippewa Falls, WI. For each project, it displays the design brief, concept development, and final logo mark. Contact information is provided at the end.

The document discusses the development of a logo for a fictional film production company. It describes several potential logo ideas, including using a simple design, fish and chips, or a tea cup. The tea cup idea was chosen because tea is associated with British culture. Sketches were created of a vintage tea cup with minimal floral patterns. A digital version was also made but it lacked the dainty quality of the sketch. Overall, the document outlines the process of conceptualizing and refining different logo designs for a British film company.

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The document summarizes the story of Kindred Spirits Winery, a small vineyard in rural North Dakota. It details the owners Neil and Julie who have backgrounds in law enforcement and education respectively and have partnered to pioneer winemaking in North Dakota. It describes the scenic landscape and history of the family farm on which the vineyard sits. It also provides information on the four varieties of wine produced from cold-hardy grape hybrids cultivated at the vineyard, and the owners' goals to establish North Dakota as a wine region and expand distribution of their wines.

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The document summarizes a case study project for the 807 Broadway building in Northeast Minneapolis. A task force was formed to help redevelop the vacant 180,000 square foot building when Minneapolis Public Schools moved out. The MCAD design team researched the building and neighborhood history, sustainable redevelopment examples, and potential redevelopment options. They created a branding package and 14-page booklet for the task force to market the building's redevelopment potential and garner community input.

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Emily Keenan's design portfolio from 2009-2014 included digital illustrations, snowboard designs, poster designs, coaster designs about environmentalism, a logo and flag for a fictional otter-based country, a logo for a museum exhibition about dogs in wartime, character designs including for a chicken salad seasoning brand, and contact information. The portfolio showcased her skills in illustration, logo and character development, and design for various challenges across industries.

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