I am a motivated, detailed-oriented and strong-minded individual that prides myself on work efficiency and doing whatever it takes to make a company successful. I utilize a very effective Digital Marketing Measurement Model (DMMM) designed to understand strategic business objectives and goals while accompanying them with Key Performance Indicators (KPI). By outlining the parameters for success via the KPIs, I am able to identify the outcomes and conversions that lead to a successful or failed campaign. I then leverage digital analytics to build new campaigns and evaluate the performance of existing campaigns. My personal and professional goals revolve around helping business grow by inter...
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