Some examples of my experience (and philosophy) include:
- Helping businesses and individuals make sense of the ever-changing marketing and social media landscape. Good news! Marketing is now free -- everywhere! The bad news is that you can still spend incredible sums and waste a tremendous amount of time trying to figure out what works and what doesn't. There is no such thing as "one size fits all." And there's still no such thing as a "free lunch."
- Creative messaging for two Fortune 100 corporations, one
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