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Integrating Social Media in Latina/o Education
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Editor's Notes
The images may prompt discussion. Theyre just fun.Jessica will facilitate the text poll discussion. After everyone has responded, Jessica can ask people to describe their social media use, ask the people who said Other to elaborate on that choice, etc. Here, we can also ask people what theyre hoping to gain from the presentation.
Jessicas slidePew Internet did not provide racial/ethnic breakdown for Facebook use, but the number of Latinos on Facebook is consistent with other social network usagewe have reason to believe, even through anecdotal evidence, that Latinos are using Facebook a lot.
Taryns slideStatistic via Pew Internet.
Taryns slideA quote from an interview/selection training offered at NASPA about 10 days ago via the Latino/a KC. Ellen is a partner of SJG, which is a national executive search firm in higher education. SJG has assisted virtually every type of higher education institution to identify, recruit, and hire senior leadership. In other words, this woman knows what shes talking about.According to Careerenlightenment.com, of employers hiring in 2010 (thats three years ago!), 82% of them were using LinkedIn to screen candidates.Ellen said that if both are not congruent, that will eliminate a candidate from consideration 100% of the time, based on her experience.According to Jenny Foss from the Ladder Recruiting Firm=> Having 50 or fewer connections on LinkedIn tells recruiters one of three things: 1) You are a recluse who knows very few people, 2) Youre paranoid about connecting with others, or 3) Technology and social media are scary to you. None of these are good.This will also allow you to meet new people, like a virtual conference! This means finding people you already know and connect with them, post resources and comment on others posts, and so on.Recommendationsespecially strong and strategic onesare instant references.
Does anyone have any other bits of advice to share? (Both a possible audience question and a question for you two)
Instagram 18% of Latinos use it, vs. 13% of overall online users.Vine New app that has gained a lot of momentum in the last few months.