Hello everybody,
I started my career developing event platforms (business, sports, cultural) for Swiss Life before managing successfully several online content projects for companies active in the service sector.
Interested by Loyalty & New Media, I interviewed more than 30 managers in the Lake of Geneva Region in 2009. Motivated by the results, I decided to launch my blog as well as a group on LinkedIn to share insights as well as my experience in developing communities on social media platforms (Twitter, Facebook, LinkedIn) and seizing opportunities in Loyalty building.
In the same year, I joined the Swiss Marketing Lausanne as a Committee Member and started promoting the club and i...
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