"Design is how it works, not what it looks like", said Steve Jobs. And to me, UX is where business needs meet user needs, and collide into technology.
I lead design strategy and product development in multi-skilled agile teams. My focus is user experience (both innovative greenfield projects and Kaizen - continuous improvement), my background is in Computer Engineering, and I work incredibly well with business leaders and development teams.
I've worked in in-house development, big IT company R&D, Agency, Consultancy, and startup, always as a UX Architect. Specific titles have varied, but my focus was always user-centred design, communication and digital products. The industries that h...
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