Msl pecha kucha_panama_jan2011
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This document provides an overview of Latin America's consumer market and strategies for reputation management. It discusses: 1) Latin America saw strong GDP growth in 2010, led by Paraguay, Uruguay, Peru and Argentina. Brazil and Mexico make up 60% of the region's GDP. 2) Social networks provide opportunities for real-time engagement with consumers across Latin America. Case studies demonstrate using online and offline campaigns to change attitudes and behaviors. 3) Effective reputation management requires real-time conversation, content, community engagement and conversion across online and offline platforms.
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This material provides a comprehensive guide to Management Accounting in SAP S/4HANA, tailored for SAP ERP CO professionals. It covers the architecture of SAP S/4HANA Management Accounting, configuration and usage of new functionalities, and the application of standard SAP Fiori tools. Additionally, it delves into the changes in data models, posting logic, and master data in Management Accounting, along with an overview of event-based revenue recognition. The content also includes insights into the migration process to SAP S/4HANA and the new architecture of accounting, offering a detailed understanding of the financial processes and reporting options in SAP S/4HANA.Oleksandr Osypenko: 仂仄仆从舒 仗仂从 (UA)
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Oleksandr Osypenko: 仂仄仆从舒 仗仂从 (UA)
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FB https://www.facebook.com/pmdayconferenceИ JIS Z 8901 Class 10 Fly Ash .pdf
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Stone Hill Ready Mix Concrete is a trusted provider of high-quality ready-mix concrete solutions, serving construction and infrastructure projects across Bagalur. With a commitment to precision, durability, and customer satisfaction, we specialize in supplying concrete tailored to meet the unique requirements of residential, commercial, and industrial projects.
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Kulat箪 st哲l: CLEAN INDUSTRIAL DEAL BUDOUCNOST ESK CHEMIE A OCELSTV se uskutenil 18.6.2025 v s鱈dle HK RWebinar: Why Odoo is a game-changer for Service Companies
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Watch the webinar: https://youtu.be/49xUiOHJwa4
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Enterprise Architecture Professional Journal Vol IX June 2025.pdf
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Volume IX of the Enterprise Architecture Professional Journal on EAPJ.org, released June 2025.
It features:
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- A special note from the EAPJ Founder, Steve Else.
- An article from Alexandre Luis Prim and Tiago Lemos de Oliveira featuring a case study of value creation from Enterprise Architecture.
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- 1. 34 countries
- 2. One hardly knows the others
- 3. Many regions inside oneLATAM Consumer OverviewMS&LGROUP
- 5. LATAM growth rate: + 6% in 2010Paraguay: + 9,7%Uruguay: + 9%Peru: + 8,6%Argentina:+ 8,4%Brazil: + 7,7%Chile: + 5,3%Mexico: + 5,3%Brazil + Mexico = 60% GDPBrazil: US$ 1.6triMexico: US$ 1.1tri
- 8. Fastest growing region Facebook- % ReachSocial Media % ReachTwitter- % Reach
- 9. What we believeReal Time Engagement
- 10. Goodbye pyramidHello webThe power is now with thousands of potential enthusiasts, not with the 10 most sought-after bloggers or journalistsA real-time marketplace of communities where individuals engage with each other, as well as with brands and organizations, through social media.
- 11. Strategic steps to reputation developmentIn the conversation economy, reputation development is more important than ever beforeAdvocacyTrustFavorabilityFamiliarityAwareness
- 12. What on earth does ER do?
- 13. ER = Real-Time EngagementMake the content tangibleCreate a acceptable conceptMake it happen on and offlineSpread the WOM
- 14. Path for managing reputation in real-timeReal-Time ConversationReal-Time ContentReal-Time CommunityReal-Time Conversion
- 15. ER + Social Networks on and offlineagentsAdvocacy + WOM
- 16. CHALLENGEMotivate key Brazilian target media to cover issues related to slow intestines - a taboo subject. STRATEGYPlan and execute Activia 15 Challenge at major Brazilian publishers offices to position products benefits
- 17. Develop and promote an Activia Website
- 18. Edit a key message board based on slow intestine scientific articles (requested to a range of renowned physicians)
- 19. Promote association with key medical institutions (gastroenterologists and nutritionists)RESULTSIn four months, over 200 different qualitative articles were published
- 20. In ABRIL headquarters' about 1,000 journalists experienced the brand/ product (sampling) CHALLENGEStimulate change in young people attitude regarding alcoholic beverage consumptionSTRATEGYBuild a close relationship with the target integrating ONLINE and OFFLINE platforms motivating thoughtfulness through creativity
- 21. Create the concept Celebrate with Success without Excess and develop a Cultural Contest/Competition - ONLINE campaign activated offline
- 22. Blitze on the streets, with visits to 50 pubs and 12 universitiesRESULTSMore than 1 million people impacted
- 23. More than 60,000 active participants on the contest (uploads, votes and views)CHALLENGE
- 24. To link BIMBO brand to the nutritionists community positioning them as prestigious health professionals and showing the innovation capabilities of the Company in the food and nutrition field
- 25. STRATEGY
- 26. To create Pan-American Award BIMBO, an Award in Nutrition, Food Science and Technology, which responded to the Companys concern for populations health and nutrition improvement, by promoting scientific research
- 27. To define a regional approach by naming the award "Pan", making it from local to regional level of impact
- 28. To develop bonds with Universities
- 29. To create communicational materials for the academic, scientific and specialized journalists
- 30. To develop a regional Media Campaign
- 31. Creation of a website
- 32. RESULTS
- 33. Hundreds of participants from all countries in Latam were registered
- 34. After the overwhelming success of its first edition, the award has been installed as an every year prize-giving
- 36. 2,700 employees in 100 markets.2,700 employees in 100markets
- 37. Thank you for your interest.Erin Hanson &FabianaRodrigues