Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
President, Strategic Solutions at Zenith
Industry
Advertising / Marketing / PR
About
I’m a media person with a proper love of marketing and communication. I started life in an ad agency and still think media works best when it’s cleaved to creativity.
I’ve ran agencies in China, UK and USA, and led strategy units in Sydney, London and New York. I like to be ‘on the ground’ in markets so I can better understand each country’s cultural nuances, and I’m really proud to have done this across four continents.
I’ve loved a lot of what I do, but some standout moments have been as follows:
Launching the Prius and winning many awards along the way.
Helping Comparethemarket.com go to market in the UK and subsequently become part of the fabric of British life.
Working with LVM...
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