Personal Information
Organization / Workplace
Milan Area, Italy Italy
Occupation
CEO Kantar Consumer Insights Italy at Kantar
Industry
Advertising / Marketing / PR
Website
http://www.generazione20.it
About
Since 2000 I'm working on research based consultancy for top level companies. My strong focus on clients' business growth brought substantial results to the agencies I managed as CEO since 2005, on both their reputational and financial assets.
Before joining TNS as CEO and Chief Digital Officer, and then being appointed as CEO for Kantar Consumer Insights (managing Millward Brown and TNS operating brands in Italy), I collected a vast experience in research, on both agency and client side: starting in GFK and Millward Brown I then achieved the position of Research Manager at Coca-Cola Italy; then I specialized in research on digital communication, which is nowadays my field of specializa...
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