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Naples, Florida Area United States

Healthcare Engagement Strategy | Population Health | Process Improvement | Consumer Insight/Marketing

Medical / Health Care / Pharmaceuticals

I am a healthcare engagement strategy leader with a unique platform. Since 2008, when I published “Why Healthcare Matters,” a book on healthcare consumerism, I’ve used advertising and marketing principles to drive deeper customer and consumer engagement for healthcare solutions. My expertise in business development, client management and strategic consulting drives profitable metrics for services designed to better connect health and well-being improvement initiatives with the audiences they are intended to help. With leadership positions at Healthways, Healthcentric Partners, and Healthx, I’ve served dozens of customers and helped them achieve their business objectives related to ...