Management of major Clients related to search marketing initiatives.
C-level relationship-building abilities.
Management of multiple projects and cross-functional teams.
Project KPIs definition and budget control.
New business development with inbound clients, definition of commercial offers.
Company's operations and change management support.
AREA OF EXPERTISE
Digital strategy and Online Marketing (SEM)
- Search Engine Optimization (SEO)
- Search Engine Advertising (SEA)
- Content analysis and web analytics (GA)
- Content management processes definition
Web Enterprise Portals & web applications:
- Target analysis & Information architecture
- Content & Services Portfolio & priorit...
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