Personal Information
Organization / Workplace
Berlin Area, Germany Germany
Occupation
Creative digital marketer, passionate about transformation
Industry
Technology / Software / Internet
Website
About
I am passionate about digital transformation and how technology has changed our lives.
I am a data-driven marketer with a strong background in delivering digital acquisition and retention strategies for international e-commerce brands. I naturally challenge the status quo and firmly believe that anything can be improved.
I joined Lynda.com (recently acquired by LinkedIn) because I strongly believe in making a positive impact on people's lives and organizations through life-long learning and skills upgrade. I am responsible for driving EMEA B2C revenues through acquisition, engagement and reactivation marketing programs and by planning frequent A/B tests (pricing and conversion flows).
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