The document discusses a target audience analysis for chick flicks aimed at teenage girls. A questionnaire found that mostly girls watch chick flicks, they prefer Hollywood movies in cinemas, and 67% prefer romantic genres. Online consumption of movies is also common. An online video posted on Facebook received many fast responses from girls who liked the idea and storyline.
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2. TARGET AUDIENCE.
MY TARGET AUDIENCE IS
TEENAGERS WHO WATCH CLICK
FLICKS MOSTLY.
MAIN TARGETED GENDER WAS
FEMALES AND GIRLS AS THEY
ARE THE ONLY ONE WHO LOVES
CHICK FLICKS
6. CONCLUSION OF ANALYSIS:
THE RESPONES SHOW THAT MOSTLY GIRLS
ARE THE ONLY ONE WHO WATCH CHICK
FLICKS
THE AUDIENCE MOSTLY LIKES HOLLYWOOD
INDUSTRY AND CONSUME THEIR MOVIES
MOSTLY IN THE CINEMAS.
67% OF THE AUDIENCE IN MY TARGET
AUDIENCE CHOOSES TO WATCH ROMANTIC
GENRE MOVIE
ONLINE CONSUMPTION OF MOVIES IS ALSO
VERY COMMON IN TODAYS WORLD AS IT
SHOWS IN THE ANAYLSIS
8. CONCLUSION OF ONLINE
RESPONSES:
THE VIDEO THAT I POSTED ON MY
FACEBOOK GAVE MANY RESPONSES
MOSTLY GIRLS COMMENTED ON THE
VIDEO AND THEY REALLY LIKED THE
IDEA AND THE STORYLINE OF THE
VIDEO.
THE RESPONSES VIA FACEBOOK
WHERE MUCH MORE FASTER THAN
THE RESPONSES ON THE OTHER
SITES.