As Vice President External Communication at Finmeccanica, my role is to conceive, build and execute communication strategies seeking to engage stakeholders, business partners, potential customers and communities to reinforce and safeguard our brand perception and visibility. We focus on several core areas: listening, content development and corporate storytelling in coordination with marketing and sales managers, community engagement, outreach, CSR and sustainability programs, and issue management.
Outside of work, I speak at several conferences a year mostly within Political Communication/International Relations University Courses about Crisis Communication and News Management.