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Just Audiology Stuff
Geoffrey Cooling.
Future, Futures and
Securing Yours

www.justaudiologystuff.com
• Best Practice Hearing Healthcare
• Future Consumer Demands &
Provision
• Protecting Your Practice & Your Future

Where are we
now

The End Of Times
At Present we are in a
cycle of innovative
and disruptive change
never before seen

New Technology
A Changing Consumer
A More Competitive Market
Aggressive National Companies
Pressure from Growing AQP Provision

AQP
AQP Providers must supply best practice Hearing
Healthcare
They are required under contract to provide in depth care
and aftercare over and beyond what most of us supply today
They have a clear and agreed framework for every step in
the process that they must adhere to

Patients Get This Service Free!
Free
Think About That

Best Practice
• Advisory
• Quicksin
• Tympanometry
• Speech Testing
• Pure Tone Audiometry
• Written Patient Journey
• Established Treatment Plan
• Post Fit Verification, REM, COSI, Speech Mapping

This Man
Adnan
Shennib
Inventor of
the Lyric

Using This Site

And This Technology

Wants To Change
This Industry Forever
By offering True Low Cost
Internet Provision Of Hearing
Instruments To The Masses

But What Does The Consumer
Want?
The Intricon Debacle Proved That
Consumers Still Want Service
But

They Want More
They Want Control
Self Fitting
Self Fine Tuning
Control Of The Process
A Choice Of Service Packages

This Technology Is Leading
The Way

Delivering
Starter Self Fine Tuning
Deeper Control Of The Process

Is The Future
Self Testing &
Self Fitting?

No
Audiologist
Needed?www.justaudiologystuff.com

Most If Not All
Want Professional
Involvement In
Some Form

Hearables

Separate Product
& Service In The
Minds Of
Consumers

Not Just Add
Value But
Prove Value

Consumer
Driven Service
Offerings

Modern Practice
Management
Principles

Human
Engagement

Emotional
Engagement

Because These
Things Will Secure
Your Future

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Bshaa 2014

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Bshaa 2014