I like to consider myself a guide; the person who can help navigate the journey of designing, building, delivering and running successful digital services by applying the skills and experience learned through delivering solutions for brands such as:
Musgrave, FBD, SEAI, Tesco, Sony, Clarks, Levis, Sky, Lakeland, ToysRus, RBS.
My retail experience has given me a clear appreciation of how business value is centered around the user and I firmly believe that technology should not be a cost centre but a tool for delivering success, measured in pragmatic terms, driving profitability, reducing costs, eliminating risk, embracing change and driving innovation.
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