I am a Senior lecturer & Senior Researcher, and the Programme Co-ordinator for the Department Communication Science. During the last decade I have seen Public Relations, Communication Management and Integrated Marketing and Communication not only expanded as an industry, but also developing into a crucial function to ensure the existence and sustainability of institutions and businesses.
Times have indeed changed and the demands of a connected, opinionated and brand conscience society does not have much sympathy with a traditional view of PR. We still have work to do in changing some of the prevailing perceptions. My passion is education and community involvement. I would like to partner...
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