Graduated from Euromed and Aston Business School, I'm primarily a marketer.
I made my debut at Noos (cable TV & Internet provider) and then at Goldwell and Bouygues Telecom. During this time, I worked in marketing development and clients loyalty both in B2C & B2B.
Opening my blog 10 years ago initiated his entry into the digital world by becoming CEO of BuzzParadise (Vanksen group) and then Director of Communication and stategy of Vanksen group eventually joining Nurun where I created and led the media / social media department.
In 2012, I founded the consulting firm LaMercatique to assist companies and organizations in understanding and integrating the digital world.
Trainer for many y
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