CIDER (Center for Innovation, Design, Entrepreneurship, Research )
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Design thinking stands for design-specific cognitive activities that designers apply during the process of designing (Visser, W., 2006). When deployed strategically in business setting , it can be extremely effective to create sustainable competitive advantage.
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We can’t solve problems by using the same kind of thinking (e.g. analytical) we used when we created them (A. Einstein).
- Design Thinking: How can we deploy "design thinking" to deal with "wicked" problems?
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