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São Paulo Area, Brazil, São Paulo Brazil

General Marketing & Digital Manager @Tecnisa | Teacher @INSPER | Advisor

Marketing Executive that combines a solid academic knowledge with a consistent experience in advertising to guide companies to implement and consolidate a digital-oriented culture, online strategies (branding and e-commerce) and innovation. In 17+ years of experience in digital ecosystem, I had the opportunity to work at iG in the early of 2000, at Predicta - a Brazilian ad tech company that became reference at metrics and media management -, and at Universal McCann Brazil (WMcCann), as Media Director to Microsoft, HP and Coca-Cola. Since 2012, I'm responsible to lead the marketing & digital communications departments Tecnisa (TCSA3), one of the most digital and innovative companies at B...