User Researcher and digital strategist with an entrepreneurial spirit and experience working on brand strategy, UX research and design projects for clients like Unilever, HP, Johnson & Johnson across North America & Asia.
Currently enrolled in the MS in Human Centered Design & Engineering (HCDE) program at University of Washington.
Specialities:
- User Research
- Usability testing (Lab, Field, Remote)
- Ethnographic Field Studies
- Contextual Inquiry
- Heuristic Evaluation
- Journey Mapping
- Service Design
- Personas
- Digital & Social strategy
- Content Strategy
Vertical Expertise: Health Insurance, Telco, CPG (Beauty, Personal Care), Food, Health & Wellness, Finance, B2B Technolog...
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