Vanya Slantcheva-Baneva
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Organization / Workplace
Bulgaria Bulgaria
Occupation
Assοciate Professor, PhD
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Education
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Services Marketing Management, Service Design, Scenario Planning, Entrepreneurship Education.
Contact Details
Tags
simulation
student perceived value
hei' secosystem
hei's business model canvas
operations management
scenarios
service industry
servuction
b2b
marketing strategy
postgraduate it students
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