Personal Information
Organization / Workplace
Mexico City Area, Mexico Mexico
Occupation
Strategic Brand Planning Director at Wunderman
Industry
Advertising / Marketing / PR
About
12 years of experience in the Advertising Agencies field, medium to large. During this journey I have seen many over rationalized communication strategies and messages, too complex to understand sometimes even for fellow advertisers, that ́s why throughout this trajectory I have developed the vision of working for the creation of clear, relevant and effective messages that are meant to deliver added value to consumer lives, while being entertaining, in the form of a brand's value proposition. I have developed this vision working in Client Services and Strategic Planning areas, and today I keep myself in search for new ways to continue learning and providing brands with my experience and s...
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