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Web Technology for Your Outreach Program

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Naomi Hirsch
Naomi Hirsch

This was a presentation at an annual meeting for environmental health community outreach and education programs. The presentation was an overview of how we can incorporate new technology into our programs.

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Web Technology Tools for Your Outreach Program An Introduction to New Possibilities Naomi Hirsch, Ed.M. http://ehsc.oregonstate.edu
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Overview Outreach -Traditional vs New Technology Review Popular Web Tools What is it? How can I use it for outreach? Benefits Challenges Share Ideas and Experiences using these tools for both internal communication and outreach to the public
Traditional Outreach Public must visit the site for information. No automated notification of new content. Information is not posted on other sites. Public cannot comment on the information. Promote activities and workshops via posters, newsletters, handouts, e-mails, and relevant calendars. No use of social network tools. Only written form - no audio or video used. 際際滷s presentations are not shared and delivered via the web. Keep a database of contacts for promotion and recruitment. Attracting new audiences is challenging.
What tool will be most effective?
Selected Tools for Outreach RSS feeds and Subscriptions Podcasts and Audio (iTunes) Blogs (Wordpress) On-line Video (YouTube) Presentation Sharing (際際滷Share) Collaborative Writing and Planning (GoogleDocs, Wikis) Social Networks (Facebook) On-line Communication (Skype, Adobe Acrobat Connect) Virtual Worlds (Second Life)
1. RSS Feeds and Subscriptions Format for delivering web site updates Efficiency - Stay informed easily.
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2. Podcasts and Audio A series of audio or video digital-media files which is distributed over the Internet by syndicated download, through web feeds , to portable media players and personal computers. iTunes
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3. Blogs Quick and easy set-up Program promotion - Blog network Share expertise and get comments from the public Built in statistics include incoming links and clicks Individual author or group ownership Privacy option
Building Community with Blogs Blogosphere - interconnected and socially networked Tags are key words that help people find your blog and bring common interests together. Science blogs have separate communities. Examples: The DNA Network, ScienceBlogs, ResearchBlogging
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http://curesearchnccf.blogspot.com/
http://doctordavidsblog.blogspot.com/
http://podelation.wordpress.com
http://researchblogging.org/
4. On-line Video Free and easy to upload Sharing capability - copy code and add to social networks, blogs, or web site Reaches many people Be sure the video is clear and doesnt create miscommunication.
5. Presentation Sharing Easy upload Promotion - exposure and reach new audiences Use coding to put presentation on your site, blog, social network, etc. Get ideas http://www.slideshare.net/
6. Collaborative Writing / Planning Google Docs enables multiple users in different locations to collaborate simultaneously on the same project. Examples : Writing grant proposals or writing curriculum. A wiki is a page or collection of Web pages designed to enable anyone who accesses it to contribute or modify content. Examples: Events, local group information
http://podcamp.pbwiki.com/
http://www.scienceonline09.com/
7. Social Networks Connection Promotion Outreach and Communication Tools
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http://ehoutreach.ning.com/
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8. On-line Communication Conference calls and interviews using Skype . Record for podcasts or on-demand access. High impact web conferencing - Adobe Acrobat Connect Pro (costs money)
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9. Virtual Worlds A virtual world is a computer-based simulated environment intended for its users to inhabit and interact via avatars. ~Wikipedia Science education is popular and growing in Second Life. Latest information at Second Life Education Wiki
Science and Research in Second Life 3 minute video
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Making a Difference Using New Technology Efficient Global - information goes beyond borders and attracts new audiences Builds partnerships and relationships Engaging - builds community support Supports professional learning communities by enabling educators to collaborate and share best practices Enhances internal communication Opportunity to be creative and unique

More Related Content

Web Technology for Your Outreach Program

  • 1. Web Technology Tools for Your Outreach Program An Introduction to New Possibilities Naomi Hirsch, Ed.M. http://ehsc.oregonstate.edu
  • 2. 油
  • 3. Overview Outreach -Traditional vs New Technology Review Popular Web Tools What is it? How can I use it for outreach? Benefits Challenges Share Ideas and Experiences using these tools for both internal communication and outreach to the public
  • 4. Traditional Outreach Public must visit the site for information. No automated notification of new content. Information is not posted on other sites. Public cannot comment on the information. Promote activities and workshops via posters, newsletters, handouts, e-mails, and relevant calendars. No use of social network tools. Only written form - no audio or video used. 際際滷s presentations are not shared and delivered via the web. Keep a database of contacts for promotion and recruitment. Attracting new audiences is challenging.
  • 5. What tool will be most effective?
  • 6. Selected Tools for Outreach RSS feeds and Subscriptions Podcasts and Audio (iTunes) Blogs (Wordpress) On-line Video (YouTube) Presentation Sharing (際際滷Share) Collaborative Writing and Planning (GoogleDocs, Wikis) Social Networks (Facebook) On-line Communication (Skype, Adobe Acrobat Connect) Virtual Worlds (Second Life)
  • 7. 1. RSS Feeds and Subscriptions Format for delivering web site updates Efficiency - Stay informed easily.
  • 8. 油
  • 9. 油
  • 10. 油
  • 11. 2. Podcasts and Audio A series of audio or video digital-media files which is distributed over the Internet by syndicated download, through web feeds , to portable media players and personal computers. iTunes
  • 12. 油
  • 13. 3. Blogs Quick and easy set-up Program promotion - Blog network Share expertise and get comments from the public Built in statistics include incoming links and clicks Individual author or group ownership Privacy option
  • 14. Building Community with Blogs Blogosphere - interconnected and socially networked Tags are key words that help people find your blog and bring common interests together. Science blogs have separate communities. Examples: The DNA Network, ScienceBlogs, ResearchBlogging
  • 15. 油
  • 20. 4. On-line Video Free and easy to upload Sharing capability - copy code and add to social networks, blogs, or web site Reaches many people Be sure the video is clear and doesnt create miscommunication.
  • 21. 5. Presentation Sharing Easy upload Promotion - exposure and reach new audiences Use coding to put presentation on your site, blog, social network, etc. Get ideas http://www.slideshare.net/
  • 22. 6. Collaborative Writing / Planning Google Docs enables multiple users in different locations to collaborate simultaneously on the same project. Examples : Writing grant proposals or writing curriculum. A wiki is a page or collection of Web pages designed to enable anyone who accesses it to contribute or modify content. Examples: Events, local group information
  • 25. 7. Social Networks Connection Promotion Outreach and Communication Tools
  • 26. 油
  • 28. 油
  • 29. 8. On-line Communication Conference calls and interviews using Skype . Record for podcasts or on-demand access. High impact web conferencing - Adobe Acrobat Connect Pro (costs money)
  • 30. 油
  • 31. 9. Virtual Worlds A virtual world is a computer-based simulated environment intended for its users to inhabit and interact via avatars. ~Wikipedia Science education is popular and growing in Second Life. Latest information at Second Life Education Wiki
  • 32. Science and Research in Second Life 3 minute video
  • 33. 油
  • 34. 油
  • 35. 油
  • 36. 油
  • 37. 油
  • 38. 油
  • 39. 油
  • 40. Making a Difference Using New Technology Efficient Global - information goes beyond borders and attracts new audiences Builds partnerships and relationships Engaging - builds community support Supports professional learning communities by enabling educators to collaborate and share best practices Enhances internal communication Opportunity to be creative and unique